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Archive for July, 2015

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New Value Edition Adds Features

The 2016 Hyundai Elantra has upped the ante with competitors by offering a new Value Edition that adds many desired features for just $550 more than the Elantra SE. Included in the package are 16-inch alloy wheels, a power sunroof, leather shift knob and steering wheel, push button start, heated front seats, side mirror turn signals and a tilt and telescopic steering wheel. The Elantra remains the highest ranked vehicle for initial quality in the compact car segment by J.D. Power and associates. Go feel the quality for yourself with a test drive at Chapman Hyundai Scottsdale.

Choice of Two Engine Options

Look under the hood of different models and you’ll see two different engines powering the Elantra. The SE, Value Edition and Limited models come with a 1.8-liter engine that pumps out 145 horsepower. The Elantra Sport features a larger 2.0-liter motor that produces 175 horsepower and much more torque to get you off the line and into the lead. The Sport achieves 35 mpg on the highway and 24 in the city, while the smaller engine is a little more efficient with 38 mpg on the highway and and 28 in the city.

Interior Provides Touch of Sophistication and Comfort

Take a peek inside the new 2016 Elantra and experience a real attention to detail with the use of quality components. Environmentally-friendly SoyFoam is the basis of the extremely comfortable seats. A lot of thought was put into the placement of the navigation and air conditioning controls to create a simplified look and more ergonomic experience. The standard sound system comes with everything you’d expect in a much more expensive vehicle, including SiriusXM satellite and MP3 and iPod connections. USB and auxiliary jacks let you connect your mobile electronics to stay connected on the go. Feel free to sit in one of the new Elantras and experience what inexpensive luxury feels like at Chapman Hyundai Scottsdale.

Cabin Noise, Safety Also Improved

Elantra has paid particular attention to the reduction of cabin noise over the years, including using thicker cowl pads, better absorptive materials and a new hood insulator to block engine noise. Road noise is kept at a minimum with the use of higher density carpet, thicker floor pads and a full underbody cover. The 2015 Hyundai Elantra was a top safety pick by the Insurance Institute for Highway Safety and holds a five-star crash rating from the National Highway Traffic Safety Administration. Stability control, traction control, six airbags and a tire pressure monitoring system all contribute to make the Hyundai Elantra one of the safest compact cars on the highway.

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Are You Ready for Some Football?

When the ball kicks off this year, don’t expect to only see ads for Chevy and GM vehicles. Hyundai America has swooped in and taken the role as official automobile sponsor of the National Football League. After years of developing its brand and improving the quality and reliability of its vehicles, the Korean automaker has seized one of the prime sponsorships in all of American advertising. “We are huge football fans at Hyundai and feel there is no better venue to reach consumers, increase consideration and tell the Hyundai brand story,” Dave Zuchowski, Hyundai America CEO said.

Combating Move to Larger Vehicle

With the effects of lower gas prices still pushing consumers to larger vehicles, Hyundai has seen its U.S. market share drop by a tenth of a percent since last year. The company doesn’t produce large trucks. The biggest vehicles include a mid-size SUV and one large luxury car. The company is hoping to promote its advancements in technology, fuel efficiency and exciting driving experiences like those offered in the sporty Veloster and Genesis. Visit Chapman Hyundai Scottsdale to explore the quality of the Hyundai line for yourself and take a test drive.

GM Still Advertising on Games

For its part, GM says it will continue to advertise on NFL broadcasts and promote its brand onsite at games. The company has sponsored the NFL since 2001, taking advantage of the heavy male demographic to promote its line of full-size trucks and large SUVs. “GMC has decided not to renew its National Football League sponsorship,” the company said in a prepared statement. “We value our relationship with the NFL and its fans, but have decided to focus our sponsorship resources in other areas in the future.

Hyundai No Longer Considered Cheap Alternative

During its early years of existence in the American marketplace, the Hyundai brand was mainly considered a second tier automaker that served those people who wanted a cheap car that ran. The company has worked diligently in the past 15 years to improve their quality, as evidenced in a recent fourth-place ranking in the J.D. Power and Associates Initial Quality Study. Hyundai not only offers quality vehicles with more standard features than competitors, but also has an industry-leading factory warranty. Explore all the Hyundai options for yourself by taking a trip to Chapman Hyundai Scottsdale.